One of the biggest challenges for indie musicians promoting their own music, is once you finally track down the music blogs and radio stations you want to send your music to, is how in the world do you get them to open the email.
Next, keep being open minded as you go on with your scheduled promotional chart. You will find stuff which only work in the beginning and then wane its efficiency in the end. And no matter how hard you hold on to a pre-planned thing, it may not really work out well in the end. So the best thing to do when these stuff arise is for you to keep being practical. The best out of the easiest. The best out of the fastest. The best out of the cheapest. Indie free music promotion is more difficult than other kinds of music promotion because you start everything from scratch. That is why it is important that you are resourceful and open minded.
Still within the framework of your brand but with an obvious motive to gain attention and goodwill, you should come up with creative ways to promote your music. Say it’s Valentine’s Day: instead of dedicating music on air, how about surprising unsuspecting people in a cafe and serenade them with a cover of a love song; give the girls flowers and the guys your CD? It may be dubbed gimmicky by some, but sure enough, many of those you sung to have camera phones, they can even record you while doing it and upload it on YouTube themselves. It may even be picked up by the media and reported on TV. The mere serenade is already a sweet gesture but getting free publicity for you is even sweeter.
Promo Tip #43 Who are the VIPs in your community – who are the popular people in your area? Get to know them, give them a free CD and invite them to your show. When they speak, others will listen.
So if you can work out what the 20% is then you can vastly decrease the amount of time you have to work towards your career each day and have even better results than you have ever had in the past.
Promo Tip #1 A music artist must start somewhere, that’s usually locally, but it’s better to not just dive in without a plan. But begin you must. Create a plan with some ideas and set goals as to what you need to accomplish weekly, monthly, and yearly. Start small and make it progressive. Reach bench marks and keep at it.
Once you’ve produced a few demos you’ll need to make sure that the sound is as good as you can make it. You’ll want to learn about EQ, compression and mastering, as by perfecting these you’ll guarantee that your tracks will sound amazing. There are many videos on YouTube that can show you how this and much more can be achieved. The only way to learn is by trying things yourself until you get a natural feel for it.
The Palm Beach Underground was started by Bruce and only Bruce. It is a website dedicated to the growing underground music scene in Palm Beach County. The Palm Beach Underground has helped the careers of artists such as Killa Kim of Dunk Ryder Records, G-Boi of Terror Squad Records/Entrepeneur Entertainment, Eric B, Hustla Jones, 4 Pound aka K-Deezy, Clete of Jive Records, Shife of Terror Squad/Karbeen Muzik, Toe Down of Terror Squad/Entrepeneur Entertainment, Full Clip from the Southside, Hex Da Curse, Vandam Bodyslam of Entrepeneur Entertainment, Glamour Girl of Uncut Entertainment, and many more. It has also promoted models like Jus Rite, Ms. Kelly, Ms. Chantel, Jade, and Lady Savage.